My profile just got added to the member site on the Independent Book Publishers Association website, ya!
Here's what it says:
Mirror Image Publishing, Founded 2012
“I love having control over the decision making and promoting something I believe in…but it’s a lot of work!”
Why did you become a book publisher?
After I'd written my first novel, Stuck, I started to explore the different publishing options available to me. After weighing the pros and cons, I decided to self-publish. Then from there it was a natural progression to start an indie publishing company to support my work.
What do you like best about publishing?
I love having control over the decision making and promoting something I believe in...but it's a lot of work!
What do you publish?
What is the most effective form of marketing for your press?
Social media, great cover art, and modest pricing.
How do you define a successful title?
Positive reviews and a growing fan base.
Tell us about one of your titles about which you are especially proud.
I'm brand new to the publishing business so I can only brag about one book. Stuck is a novel very near and dear to my heart because it took me 8 years to write and also gave me the kick in the pants I needed to quit my day job and become a full-time writer/publisher.
What has been your biggest challenge in achieving success?
Time management: balancing the need to advance my writing vs marketing the hell out of my book(s).
What advice do you have for newcomers to book publishing?
Get a mentor!
How will you and your company be positioned in five years?
I'd like Mirror Image Publishing to have several books under it's wings with a few more staff and writers on the roster.
When you're not fully immersed in publishing, what do you do for fun?
Swimming, cycling, reading, playing piano, travel.